Some of us seem to be born with a naturally spontaneous disposition while others of us can’t eat lunch or take a bathroom break unless it is on our calendar. Whether we were born with innate spontaneity or not, we marketers need to learn to be spontaneous once in a while and to be prepared [...]
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Plan Now, Succeed Later: The Why of Email Marketing Part IV
Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read the post on Newsletters, click here to learn more about Promotions, and check out Invitations here. By the way, we’d love to [...]
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Plan Now, Succeed Later: The Why of Email Marketing Part III
Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read the post on Newsletters or click here to learn more about Promotions. Invitation What is it: Email is an excellent medium to extend [...]
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Plan Now, Succeed Later: The Why of Email Marketing Part II
Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read last week’s post on Newsletters. Promotion What is it: Email promotions are targeted emails that highlight a specific product, general sale, tell [...]
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FAQ Friday: Roundup of Helpful How-Tos
Our team is constantly hard at work researching, learning, and living in the email and marketing world. Today we’ve rounded up some of the most helpful content we have generated that will surely fill some of your marketing needs. While we are on the subject of marketing needs, we’d LOVE to hear from you. Take a moment [...]
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Plan Now, Succeed Later: The Why of Email Marketing Part I
Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Bestselling author Alan Lakein once said, “Planning is bringing the future into the present so that you can do something about it now.” We all start [...]
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Meet and Greet: Phenomenal Networks
Phenomenal Networks, a Cisco Premier Partner, designs and implements systems that enable organizations to reduce costs while improving operating efficiency, customer responsiveness and network security. The company specializes in complete business solutions for Education, Healthcare, Manufacturing and Retail. Solutions include unified communications, video conferencing, network security and mass emergency communication. Based in Minnesota, the company [...]
Read moreThe Future of Email Marketing: 6 Powerful Resolutions for 2012 Success
Originally published in the December 2011 Thoughtspot Newsletter. At this time of year, we all just want to make it through the holiday season. We are often so caught up in the now that we forget the New Year is beckoning. The reality is, now is the time to start planning for your email marketing [...]
Read moreMeet and Greet: Front Range Christian School
Front Range Christian School provides quality Christian education to Denver area families. They place a high value on educational excellence and deeply value partnering with families to raise kids who are well rounded spiritually, intellectually and physically. Learn more about FRCS >> We asked Jeff Haanen, Director of Admissions, to tell us how Front Range uses Swiftpage to [...]
Read more5 Tips to Make Holiday Marketing Magic
This article was originally published in our November edition of Thoughtspot. Although the holiday marketing season is in full swing, it is not too late to jump in. Take a look at the following 5 tips! The holiday season is officially upon us. Now is the time to finalize your holiday email marketing plan and [...]
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February 22, 2012



