Some of us seem to be born with a naturally spontaneous disposition while others of us can’t eat lunch or take a bathroom break unless it is on our calendar. Whether we were born with innate spontaneity or not, we marketers need to learn to be spontaneous once in a while and to be prepared [...]
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Plan Now, Succeed Later: The Why of Email Marketing Part IV
February 13, 2012
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Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read the post on Newsletters, click here to learn more about Promotions, and check out Invitations here. By the way, we’d love to [...]
Read more FAQ Friday: How do I cancel a scheduled send?
February 10, 2012
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So, you scheduled an email or two only to realize you scheduled the company open house on your wife’s birthday or you are sending the promotion for hunting gear to your rock climbers instead of your hunters. Oops! Not to worry, canceling or reviewing a scheduled email is easy. Login to your Swiftpage account. Click on [...]
Read more Plan Now, Succeed Later: The Why of Email Marketing Part III
February 8, 2012
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Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read the post on Newsletters or click here to learn more about Promotions. Invitation What is it: Email is an excellent medium to extend [...]
Read more Plan Now, Succeed Later: The Why of Email Marketing Part II
February 6, 2012
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Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Click here to read last week’s post on Newsletters. Promotion What is it: Email promotions are targeted emails that highlight a specific product, general sale, tell [...]
Read more FAQ Friday: Roundup of Helpful How-Tos
February 3, 2012
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Our team is constantly hard at work researching, learning, and living in the email and marketing world. Today we’ve rounded up some of the most helpful content we have generated that will surely fill some of your marketing needs. While we are on the subject of marketing needs, we’d LOVE to hear from you. Take a moment [...]
Read more Plan Now, Succeed Later: The Why of Email Marketing Part I
February 1, 2012
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Originally published in the January 2012 Edition of Thoughtspot . We’ve broken the article down into 4 parts to allow us to focus on one email type per post. Bestselling author Alan Lakein once said, “Planning is bringing the future into the present so that you can do something about it now.” We all start [...]
Read more Meet and Greet: Phenomenal Networks
January 25, 2012
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Phenomenal Networks, a Cisco Premier Partner, designs and implements systems that enable organizations to reduce costs while improving operating efficiency, customer responsiveness and network security. The company specializes in complete business solutions for Education, Healthcare, Manufacturing and Retail. Solutions include unified communications, video conferencing, network security and mass emergency communication. Based in Minnesota, the company [...]
Read more Our Favorite Posts: Top Ten from 2011
December 28, 2011
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It’s the time of year when we all begin to look back and review where we’ve been. Over the past few days we’ve taken a look back at the posts we’ve written this year and compiled a list of our favorites. Drum roll please… 10. Reawakening Inactive Customers – Great thoughts to get those customers [...]
Read moreThe Future of Email Marketing: 6 Powerful Resolutions for 2012 Success
December 19, 2011
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Originally published in the December 2011 Thoughtspot Newsletter. At this time of year, we all just want to make it through the holiday season. We are often so caught up in the now that we forget the New Year is beckoning. The reality is, now is the time to start planning for your email marketing [...]
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