Many businesses use newsletters as a tool to actively engage and inform their clients. Sending an electronic newsletter, or E-newsletter, is extremely cost-effective (especially when compared to mailing a print newsletter) and has a measurable ROI through the use of online reports. When done properly and consistently, E-newsletters can become a staple marketing piece for nearly any business. As a fellow [...]
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SwiftTip- Social Media Benefits and Advice
August 10, 2011
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Even the most “technologically challenged” of folks are familiar with the buzz word, “social media.” It’s everywhere. It’s even become vital in places many would not have suspected it to, business. Unarguably, the use of social media in business can be very beneficial; leaving people no longer wondering if they should incorporate social media into [...]
Read moreSwiftTip – It’s All About Looks
August 3, 2011
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Generally we wouldn’t condone judging solely on looks. But, in the case of email template design, looks can be the difference between a successful email campaign and a dud. There are many different options and approaches when it comes to email design. Everyone has their own unique flavor and preferences which we encourage, while we [...]
Read moreSummer Holiday Templates from Bright Peak
June 14, 2011
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Bright Peak has made it easy for you to reach out to your customers this summer by creating beautiful, themed, personalized, and customizable email templates for only $50.00. 1. Select a layout from over 15 different styles. 2. Bright Peak will customize the headline, personal message, and your logo. 3. You are ready to send [...]
Read moreMaking goals that will stick in 2011
January 12, 2011
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The New Year has begun and is well on its way. If you are like me you have made a resolution or two and have been impressed with the ability to stick with it thus far. However, if you are also like me this resolution will most likely fade in the next few weeks. Life [...]
Read moreLittle Known Ways to Build a Reputation
May 25, 2010
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Your brand aligns your company’s characteristics with its identity and helps extend its attractiveness. A reputation takes a brand and establishes it in the market place. Building a reputation is crucial to growing a successful business. What are ways you can let people know you are the good guy, the ones with the innovative or [...]
Read moreSocial Media and Small Business – Part 2 of 3
December 1, 2009
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We have covered the world of Twitter and now it is time to discuss how Facebook can be used from a business standpoint. Let’s dig in. According to Ed Henrich of Clickz, Facebook has reached 200 million members and the fastest growing demographic has become users age 35 and over, specifically women age 55-plus. It [...]
Read more4 Small Business Tips from a Pizza Shop in Berkley
September 16, 2009
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I had the opportunity to travel to Berkley, California this past weekend to visit some family. While in Berkley, we ate dinner at a fun pizza shop called The Cheeseboard Pizza. My sister and her fiancé, living in Berkley, raved about this place the whole time we were in town. They explained the shop as a great [...]
Read moreSage Software – Insights 2007 – Orlando
May 18, 2007
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What a great show for us at Sage Insights this year! Thanks to everyone for stopping by our booth! It was a great week for us. Swiftpage took home 3 awards. The “2007 Preferred Vendor 4-Star Club Member”, “2007 Preferred Vendor Top Rookie” (both from Sage), and the “2007 Killer App Award” (from the CRM [...]
Read moreCompetition Monitoring
October 25, 2006
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Have you entered a market that is more competitive than you expected or are some new major players entering the marketplace? Not to worry, there is a lot you can learn from your competition. But how can you do it without being sneaky and calling them on the phone pretending to be interested… Sign up [...]
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