Our Swifties always have their nose in a book, magazine, or blog, staying in the loop with the latest in email marketing, small business news, and general marketing advice. Occasionally we also take some time off to read something just for fun. Check out what we read in March:
Business Related Reads
The Real Leadership Lessons of Steve Jobs via Harvard Business Review
“Great synopsis on the Steve Jobs book.” – Adam Preeo, Director of Product Marketing
7 New Facebook Changes Impacting Businesses via Social Media Examiner
Who Does Google Think You Are via Business Week
“Based upon your search results google has information on your interests and even has a guess at how old you are. It is a fun exercise.” Mark Brooks, Customer Care Agent
How to Be Creative via the Wall Street Journal
“Best article I’ve read in a while.” Missy Bergen, Creative Director
Managing Creativity – INC.com blog
10 Common Leadership and Management Mistakes via Mind Tools
“I’ve been reading a lot from Mind Tools. This was one of my favorites recently.” Kassi Johnson, Customer Care and Technical Support Manager
Boomerang: Travels in the New Third World by Michael Lewis – Lindsey Weinig, Director of Marketing
Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh
“Good story of startup, rapid growth, acquisition. Clunky prose, but good messages.”– Dan Ogdon, Vice President of Marketing
Steve Jobs by Walter Isaacson
“Very interesting.” – Chris Gordon, Channel Marketing Manager
How Will You Measure Your Life via Harvard Business Review
“A great reflection on worldview and the measure of true success.” – Audrey Howes, Marketing Associate
Just for Fun
The Hunger Games Trilogy
“I am embarrassed to say that the Hunger Games Trilogy are the best books ever.” Mike Ogdon, Vice President of Business Development
Lytro camera hands-on (video) via Engadget
“Infinite focus camera. SO cool!” – Adam Preeo, Director of Product Marketing
The Art of Racing in the Rain by Garth Stein
Barberry and Lace
“I follow my girlfriend’s creative jewelry blog.” – Michael Seaman, Technical Support Agent (You’re a good boyfriend, Michael!)
Someone Knows My Name by Lawrence Hill

April 3, 2012 









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