April 26, 2010
The most recent article I have written for the Sage Saleslogix journal talks about how to make your email marketing campaigns a little more social.
The key points I focus on are:
Knowing who your audience is
Digging into your customer base
Simplicity
Ease of posting/linking
Giving a reason to share
To read details into each of these points, visit the Sage Saleslogix Journal
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