Survey Series Part 2 of 4: Content Sherpas

The descriptive and resourceful tips to come:

-Uno Intro

-Content Sherpas (Guiding Participants through a Survey)

-A Handsome Reward (a.k.a. Landing Pages)

-The Whole Enchilada

Hooray for the survey! Who want to take a survey?

Certainly no one will beat down your door to take your survey, unless there is something worthwhile on the other end of that thing. An informative newsletter, special document, top secret information, who knows, just something of interest, or just plain cash. So that you don’t lose your participants in the process of filling out the survey you need to give them a leg up from the start, by having as little content as possible in your questions.

To put it in a nutshell…KISS. Keep It Simple Stupid. My Grandpa’s friend always described this as how he liked his food and when it comes to surveys the KISS perfectly applies. The less content and the more direct and to the point your questions are, the better the answers will be that you receive.

Make sure the questions flow and lead into one another. Revise them. Make them more simple. Do that again.

Short and to the point, will get you quality feedback.

Survey Series Part 2 of 4: Content Sherpas

The descriptive and resourceful tips to come:

-Uno Intro

-Content Sherpas (Guiding Participants through a Survey)

-A Handsome Reward (a.k.a. Landing Pages)

-The Whole Enchilada

Hooray for the survey! Who want to take a survey?

Certainly no one will beat down your door to take your survey, unless there is something worthwhile on the other end of that thing. An informative newsletter, special document, top secret information, who knows, just something of interest, or just plain cash. So that you don’t lose your participants in the process of filling out the survey you need to give them a leg up from the start, by having as little content as possible in your questions.

To put it in a nutshell…KISS. Keep It Simple Stupid. My Grandpa’s friend always described this as how he liked his food and when it comes to surveys the KISS perfectly applies. The less content and the more direct and to the point your questions are, the better the answers will be that you receive.

Make sure the questions flow and lead into one another. Revise them. Make them more simple. Do that again.

Short and to the point, will get you quality feedback.