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Top 10 Things NOT To Say On a Customer Service Phone Call

If you or your team take calls from customers, this Top 10 List is for you! We asked our customer service team to help us pull together a list of 10 things you should avoid saying on a customer service call. To see all of the Top 10 lists we have created, click here. Anything […]

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Perfecting ACT Logo

Our Perfecting ACT! Recap: Your Questions, Our Answers

Several of us from Swiftpage including myself, had the privilege of being part of the Perfecting ACT! conference last week. It seemed to me that all of the attendees are thrilled as we are that Swiftpage are the new owners of ACT!. During the Q&A, one of our ACT! Certified Consultants even said she had […]

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FAQ

FAQ Friday: Top 10 Swiftpage FAQs

It’s been quite a while since we have done an FAQ round-up. Today we bring you the top 10 FAQ posts from our blog. If you don’t see your question answered, ask it in the comments! What size are Swiftpage email templates (specs and dimensions)? Includes sample Swiftpage Connect template with ideal dimensions! Why does my […]

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Checklist

FAQ Friday: Do you have a checklist for sending email campaigns?

Why yes, yes we do. We understand that email marketing can feel complex, but it’s really a lot easier than it feels. To give you tangible evidence of your progress we have put together an Email Sending Checklist for you. The checklist is designed for users of one of our products, but most of the […]

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Event Marketing: Awesomely Helpful Infographic from Socialized

Event marketing comes in so many forms and really makes or breaks the success of events. We recently stumbled across this infographic from Socialized. They say they are ‘giving away their formula’ for successful event marketing via social media. Well, we appreciate the giveaway and think they have some awesome ideas anyone can implement! Let […]

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Email Design

FAQ Friday: How do I make a header image for my emails?

The header image appears at the top of your email and spans the full width. Headers are usually 600 pixels wide. Typically a header includes your logo and company name. It can also include a tagline, contact information and/or other images. Now, how do you create your own? Here’s the basic set-up: 72 DPI 600 […]

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Top 10 Tips for Testing Your Email

We talk about it a lot for good reason. Testing your emails really does make a difference in the success of your email efforts. We’ve made it easier for you by compiling a list of Top 10 tips for email testing. Ready, set, TEST! See all of our Top 10 lists here > What’s your […]

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Green Leaf

Green Marketing: How to Capture the Value and Eliminate the Risk

Green Marketing has become, in a very short amount of time, an essential tool for large corporates and small businesses alike. My previous post, Green Marketing: An Effective Technique Plagued by Deceit, talks about the undeniable value it offers as well as the potential risks. This post will cover three major aspects of developing a […]

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DIY

Important Marketing Lessons from a DIY Weekend

Last weekend, my husband and I helped some friends with some DIY remodeling projects… new counter tops, new floors, bathroom mirror and lighting upgrades, etc. They are going to put their home on the market later this spring and want it to show well. Both of us love DIY and have done much of our […]

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Running Clock

Marketing Moment: Build Anticipation and They Will Come

My dad is a Realtor. Last week he listed a home in a popular Denver neighborhood. Rather than opening it up for showings right away, he decided to keep it listed for the week and not allow anyone to see it until the open house on Saturday. He posted details about the open house on […]

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Railroad tracks 2

FAQ Friday: What are some ways I can split test my emails?

Split testing is a great way to determine pieces of your email which work and those that could be improved. We recommend split testing on almost every email campaign you send. Here are some ways to split test your emails: Subject line variations – Try using numbers, symbols and changing up your language to see […]

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Top 10 Tips for Twitter Newbies #TwitterNewbies

Entering the world of Twitter can be an intimidating prospect, but it doesn’t have to be. We were all Twitter newbies ourselves not so long ago. We’ve pulled together some of the things we wish we knew when we were first starting to tweet. See all of our Top 10 lists here > Are you […]

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